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Client: Loan BazarIndustry: Loan Consultancy (DSA)Platform: Facebook AdsGoal: Generate verified leads through direct call actionsTimeline: April 2024 – June 2025Location: Local & Tier-2 City Targeting 🎯 Objective Loan Bazar, a local bank loan consultancy, wanted to generate high-intent calls from people seeking personal, business, or home loans. The focus was on keeping the ad spend minimal while still connecting with qualified prospects. ⚙️ Strategy 📊 Campaign Performance Campaign Name Results (Calls) Impressions Cost/Result Spend (₹) Video AD – 01.04.2025 187 40,404 ₹6.23 ₹1,164.84 New Traffic Campaign 196 14,467 ₹3.82 ₹748.16 Traffic Call Ad (Raiganj + 15km) 70 6,619 ₹4.84 ₹338.98 Traffic Call 05 (03.05.25) 168 (Clicks) 13,881 ₹1.30 ₹218.50 DSA Call Ad (Low Budget) 5 99 ₹2.91 ₹14.55 🔢 Totals 💡 Key Insights ✅ Outcome With just ₹2,485 in total spend, Loan Bazar generated 626+ call leads, demonstrating how micro-budget campaigns, when built right, can deliver high-value results for local financial consultants. This performance-driven campaign approach made it easy for Loan Bazar to connect directly with potential clients, cutting down lead friction and boosting conversion chances.

Client: Agarwal CycleIndustry: Local E-Commerce (Bicycles & Fitness Equipment)Website: agarwalcycle.comPlatform: Facebook & Instagram Ads (Meta)Campaign Goal: Drive website traffic, product awareness, and direct customer inquiriesTimeline: Oct 2024 – June 2025 🎯 Objective To use Meta Ads to drive local awareness, generate qualified traffic to the Agarwal Cycle website, and encourage direct customer calls for product inquiries and festive offers. Campaigns focused on affordability, convenience, and popular cycling & fitness brands. ⚙️ Strategy Overview 📊 Key Campaign Results Campaign Result Type Results Cost/Result Spend (₹) 🎥 New Year Offer Video Ad ThruPlay (Video Views) 21,593 ₹0.14 ₹3,148.75 🌐 October Website Traffic Ad Landing Page Views 1,067 ₹2.13 ₹2,275.19 📞 Mango Bike Call Offer Estimated Call Confirmations 119 ₹7.47 ₹890.00 🚀 Total Ad Spend: ₹6,314📈 Reach Across All Campaigns: 2.2 Lakh+🎥 Video Views (ThruPlays): 21,000+📞 Estimated Calls Generated: 119🌐 Landing Page Views: 1,067 💡 Insights ✅ Outcome With just over ₹6,300 in total spend, Agarwal Cycle achieved thousands of impressions, over 1,000+ landing page views, 100+ phone calls, and 21K+ video views. These results validate the power of low-budget, local-first Meta campaigns for physical retail e-commerce.

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